Graphics provide an important visual impression that reflects on your business.We incorporate both computer and traditional design methodology to create unique, eye-catching graphics and logos for aPA and all applications. Our products create brilliant visual impressions and are suited to a wide range of business settings. Professional Web Design, Full Color Printing, Advertising Allentown PA - WebPrintMore.com.
As a complete web solutions compaPA as well, we offer customer-oriented web design services and more importantly, deliver them effectively. Whether you are a small business or a large corporation, The Greene Touch, LLC can help you achieve an online presence that delivers the very best for you and your clients. If your goal is to provide information, products, e-commerce or online services, we can ensure that the visitors to your site ePAoy an informative, user-friendly and interactive experience. We utilize the skills of in-house web designers, experienced specialist programmers, search engine registration specialists and business management experts.
We proudly provide Allentown, Pennsylvania with Web Design, Full Color Printing, and Advertising / Marketing that serves all of Pennsylvania (PA) including Allentown, Allentown, Burlington County and Pennsylvania County and beyond. We offer the following and more:
Full Color Printing, Business Cards, Post Cards, Letterhead, Envelopes, Brochures, Lawn Signs, Stickers, Magnets, Posters, Menus, Flyers, Logo Design, Web Design, Advertising, Marketing, Search Engine Optimization (SEO). Our expertise doesn't stop there, we are a full service operation that runs with the motto "If you can dream it, we can design it" even if what you need is not listed on our website, call 732-308-3811 and ask. Chances are we can and will fullfil your needs!
Allentown (Pennsylvania Dutch: Allenschteddel) is a city located in Lehigh County, Pennsylvania, United States. It is Pennsylvania's third most populous city, after Philadelphia and Pittsburgh, and the 224th largest city in the United States. As of the 2010 census, the city had a total population of 118,032 and is currently the fastest growing city in Pennsylvania. It is the largest city in the metropolitan area known as the Lehigh Valley, which had a population of 821,623 residents as of 2010. It constitutes a portion of the New York City Metropolitan Area and is the county seat of Lehigh County. In 2012, the city celebrated the 250th anniversary of its founding in 1762.
Located on the Lehigh River, Allentown is the largest of three adjacent cities, in Northampton and Lehigh counties, that make up a region of eastern Pennsylvania known as the Lehigh Valley. Allentown is 50 miles (80 km) north-northwest of Philadelphia, the fifth most populous city in the United States, 90 miles (140 km) east-northeast of Harrisburg, the state capital, and 90 miles (140 km) west of New York City, the nation's largest city. Professional Web Design, Full Color Printing, Advertising Allentown, Pennsylvania (PA) 18103
The Greene Touch, LLC is based in Pennsylvania with printing plants in California, Allentown, Ohio, Texas and Florida. and has been in the printing services industry for 10 years strong. We use only state-of-the-art equipment for our printing services. The use of quality equipment, talented designers and a dedicated printing services staff, creates an incredible experience and quality, that our competitors can't hold a candle to. Not only do our printing services have incredible photo quality, but we also 20-40% lower than most commercial printing services shops. We offer printing services for a number of different items, including business card printing services and brochure printing services. We even offer quantity options on par with color digital printing, but with superior offset and digital quality! Use our printing services to see the difference that a quality printer makes.
We offer a wide range of finishes including Matte, Spot UV, Full UV, Metallic Inks, Silk Laminate, Foil, along with a wide array of serivces like Hole Drilling, Perforation, Laminating and Numbering. We offer custom full color printing to make your ideas come to life! Need Large Format Full Color Printing? We print indoor/outdoor banners, digital posters, window clings, window perfs, vehicle magnets and coroplast (lawn signs). Please call 732-308-3811 if you have aPA large format printing needs. Printing is our #1 priority at The Greene Touch, LLC - we take pride in our work for your business. Your printing needs, large or small, are handled with utmost care by our team of printing professionals. Take advantage of our design services, all which take place on-premises. With high quality printing services, low printing costs, low freight costs for our mailing services, and excellent customer support -- We are your one stop full color printing provider. Full Color Printing in Allentown, Pennsylvania (PA) 18103
Business cards are the most important promotion or presentation tool for your business. Make your first impression an exceptional one with full-color, UV coated cards for less than what other companies offer for black & white. Your customers will be impressed with the vibrant, accurate colors and the lasting impression the business cards will leave. Business Cards in Allentown, Pennsylvania (PA) 18103. Business cards are cards bearing business information about a company or individual. They are shared during formal introductions as a convenience and a memory aid. A business card typically includes the giver's name, company or business affiliation (usually with a logo) and contact information such as street addresses, telephone number(s), fax number, e-mailaddresses and website. Before the advent of electronic communication business cards might also include telex details. Now they may include social media addresses such as Facebook, LinkedIn and Twitter. Traditionally many cards were simple black text on white stock; today a professional business card will sometimes include one or more aspects of striking visual design.
Postcards are printed on premium quality card stock. Use postcards to reach new markets, maintain contact with customers, or thank and reward loyal customers. FREE UPGRADE TO 16PT STOCK! Post Cards in Allentown, Pennsylvania (PA) 18103. A postcard or post card is a rectangular piece of thick paper or thin cardboard intended for writing and mailing without anenvelope. Other shapes than rectangular may also be used. There are novelty exceptions, such as wood postcards, made of thin wood, and copper postcards sold in the Copper Country of the U.S. state of Michigan, and coconut "postcards" from tropical islands.
In some places, it is possible to send them for a lower fee than for a letter. Stamp collectors distinguish between postcards (which require a stamp) and postal cards (which have the postage pre-printed on them). While a postcard is usually printed by a private company, individual or organization, a postal card is issued by the relevant postal authority.
Posters are ideal for in store-fronts and point of purchase promotions, movie and album releases, concert promotions - just about aPAthing you can think of. Think of them as miniature billboards, at half the cost. Be Seen. Posters in Allentown, Pennsylvania (PA) 18103. A poster is any piece of printed paper designed to be attached to a wall or vertical surface. Typically posters include both textual and graphic elements, although a poster may be either wholly graphical or wholly text. Posters are designed to be both eye-catching and informative. Posters may be used for many purposes. They are a frequent tool of advertisers (particularly of events, musicians and films), propagandists, protestors and other groups trying to communicate a message. Posters are also used for reproductions of artwork, particularly famous works, and are generally low-cost compared to original artwork. The modern poster, as we know it, however, dates back to the 1840s and 1850s when the printing industry perfected colour lithography and made mass productionpossible."
Our menus are custom designed to fit each and every establishment they are in. Our Display Menus range in size from 8.5 x 11" up to 8.5 x 14" and are printed on quality bright paper that is laminated and spiral bound into a booklet format.
When everyone comes into the establishment, they will be given one of the new menus to order their food. The pages on the right will contain the restaurants information, such as appetizers, breakfast, lunch, dinner and desserts. On the left hand side of the menus will go full color, full page exlusive ads. This is a great way for local businesses to consistently keep thier name and services in front of thier target market and allows them to do it within thier service area (locally).
Once the menus are delivered to the establishment, they are to be the only menus used. All advertisements are to be in the menu for one full year from delivery date. Once the year is up, new menus are produced to replace the current menus, and you will be given the first opportunity (as a prior advertiser) to renew for another year. If you are a contractor in the menu, you will be the only contractor in the menu. Once again, all ads are exclusive! Menus in Allentown, Pennsylvania (PA) 18103
Flyers are available in a vast range or folds and sizes. A Flyers may advertise locations, events, hotels, products, services, etc.
Our flyers are available in 100lb Gloss book and 100lb Gloss Cover. Finishes include AQ, No AQ and BRAND NEW UV COATING. MaPA sizes are available to suit your needs. Flyers in Allentown, Pennsylvania (PA) 18103.
Flyers are handed out on the street (a practice known as flyering or leafleting), posted on bulletin boards, or given away at events. Bulletin boards are found on college campuses, in cafés, community meeting houses, laundromats and small markets.
Cheap to produce, contemporary flyers are frequently produced in 300 g/m2 glossy card, whereas a leaflet might be produced on a 130 g/m2–170 g/m2 weight paper and can be a very effective form of direct marketing.
San Francisco has a long history of flyering. The first flyer company was The Thumbtack Bugle, which has been around for over twenty-five years.Haight Street is very popular for posting on telephone poles. Flyers have become an integral aspect to the Edinburgh Fringe, where flyers are handed to people on the Royal Mile.
Business logos aren't just for multi-national corporations! They're for aPA business that wants to present a professional image and work on establishing customer recognition (otherwise known as branding).
Your logo works for you on your business cards, your business stationery, your invoices and receipts, your business' publications, and, of course, your advertising. Put it on your business' signage, on your yellow pages ad, and on the side of your business' vehicle.
If you have a web site, your business logo should be on every page of your site. MaPA business people also feature their business logos on aPA promotional materials they hand out, such as mugs, calendars, and key chains.
The purpose of all this business logo reproduction is to separate your business from the common herd of competitors and build brand recognition and preference. (Think of the golden arches.) A good business logo helps your customers remember your business and maPA people remember images better than they remember words. Logo Design in Allentown, Pennsylvania (PA) 18103. Logo design is an important area of graphic design, and one of the most difficult to perfect. The logo (ideogram) is the image embodying an organization. Because logos are meant to represent companies' brands or corporate identities and foster their immediate customer recognition, it is counterproductive to frequently redesign logos.
The logo design profession has substantially increased in numbers over the years since the rise of the Modernist movement in the United States in the 1950s. Three designers are widely considered the pioneers of that movement and of logo and corporate identity design: The first is Chermayeff & Geismar, which is the firm responsible for a large number of iconic logos, such as Chase Bank (1964), Mobil Oil (1965), PBS (1984), NBC (1986), National Geographic (2003) and others. Due to the simplicity and boldness of their designs, many of their earlier logos are still in use today. The firm recently designed logos for the Library of Congress and the fashion brand Armani Exchange. Another pioneer of corporate identity design is Paul Rand, who was one of the originators of the Swiss Style of graphic design. He designed many posters and corporate identities, including the famous logos for IBM, UPS, and ABC. The third pioneer of corporate identity design is Saul Bass. Bass was responsible for several recognizable logos in North America, including both the Bell Telephone logo (1969) and successor AT&T Corporation globe (1983). Other well-known designs were Continental Airlines (1968), Dixie (1969), and United Way (1972). Later, he would produce logos for a number of Japanese companies as well. Chermayeff, Rand and Bass all died in 1996.
Marketing and communication design
Marketing and communication design on a website may identify what works for its target market. This can be an age group or particular strand of culture; thus the designer may understand the trends of its audience. Designers may also understand the type of website they are designing, meaning, for example, that (B2B) business-to-business website design considerations might differ greatly from a consumer targeted website such as a retail or entertainment website. Careful consideration might be made to ensure that the aesthetics or overall design of a site do not clash with the clarity and accuracy of the content or the ease of web navigation, especially on a B2B website. Designers may also consider the reputation of the owner or business the site is representing to make sure they are portrayed favourably.
User experience design and interactive design
User understanding of the content of a website often depends on user understanding of how the website works. This is part of the user experience design. User experience is related to layout, clear instructions and labeling on a website. How well a user understands how they can interact on a site may also depend on theinteractive design of the site. If a user perceives the usefulness of the website, they are more likely to continue using it. Users who are skilled and well versed with website use may find a more unique, yet less intuitive or less user-friendly website interface useful nonetheless. However, users with less experience are less likely to see the advantages or usefulness of a less intuitive website interface. This drives the trend for a more universal user experience and ease of access to accommodate as many users as possible regardless of user skill. Much of the user experience design and interactive design are considered in the user interface design.
Advanced interactive functions may require plug-ins if not advanced coding language skills. Choosing whether or not to use interactivity that requires plug-ins is a critical decision in user experience design. If the plug-in doesn't come pre-installed with most browsers, there's a risk that the user will have neither the know how or the patience to install a plug-in just to access the content. If the function requires advanced coding language skills, it may be too costly in either time or money to code compared to the amount of enhancement the function will add to the user experience. There's also a risk that advanced interactivity may be incompatible with older browsers or hardware configurations. Publishing a function that doesn't work reliably is potentially worse for the user experience than making no attempt. It depends on the target audience if it's likely to be needed or worth any risks.
Part of the user interface design is affected by the quality of the page layout. For example, a designer may consider whether the site's page layout should remain consistent on different pages when designing the layout. Page pixel width may also be considered vital for aligning objects in the layout design. The most popular fixed-width websites generally have the same set width to match the current most popular browser window, at the current most popular screen resolution, on the current most popular monitor size. Most pages are also center-aligned for concerns of aesthetics on larger screens.
Fluid layouts increased in popularity around 2000 as an alternative to HTML-table-based layouts and grid-based design in both page layout design principle and in coding technique, but were very slow to be adopted.[note 1] This was due to considerations of screen reading devices and varying windows sizes which designers have no control over. Accordingly, a design may be broken down into units (sidebars, content blocks, embedded advertising areas, navigation areas) that are sent to the browser and which will be fitted into the display window by the browser, as best it can. As the browser does recognize the details of the reader's screen (window size, font size relative to window etc.) the browser can make user-specific layout adjustments to fluid layouts, but not fixed-width layouts. Although such a display may often change the relative position of major content units, sidebars may be displaced below body text rather than to the side of it. This is a more flexible display than a hard-coded grid-based layout that doesn't fit the device window. In particular, the relative position of content blocks may change while leaving the content within the block unaffected. This also minimizes the user's need to horizontally scroll the page.
Responsive Web Design is a newer approach, based on CSS3, and a deeper level of per-device specification within the page's stylesheet through an enhanced use of the CSS @media rule.
Web designers may choose to limit the variety of website typefaces to only a few which are of a similar style, instead of using a wide range of typefaces or type styles. Most browsers recognize a specific number of safe fonts, which designers mainly use in order to avoid complications.
Font downloading was later included in the CSS3 fonts module and has since been implemented in Safari 3.1, Opera 10 and Mozilla Firefox 3.5. This has subsequently increased interest in web typography, as well as the usage of font downloading.
Most site layouts incorporate negative space to break the text up into paragraphs and also avoid center-aligned text.
The page layout and user interface may also be affected by the use of motion graphics. The choice of whether or not to use motion graphics may depend on the target market for the website. Motion graphics may be expected or at least better received with an entertainment-oriented website. However, a website target audience with a more serious or formal interest (such as business, community, or government) might find animations unnecessary and distracting if only for entertainment or decoration purposes. This doesn't mean that more serious content couldn't be enhanced with animated or video presentations that is relevant to the content. In either case, motion graphic design may make the difference between more effective visuals or distracting visuals.
Quality of code
Website designers may consider it to be good practice to conform to standards. This is usually done via a description specifying what the element is doing. Failure to conform to standards may not make a website unusable or error prone, but standards can relate to the correct layout of pages for readability as well making sure coded elements are closed appropriately. This includes errors in code, more organized layout for code, and making sure IDs and classes are identified properly. Poorly-coded pages are sometimes colloquially called tag soup. Validating via W3C can only be done when a correct DOCTYPE declaration is made, which is used to highlight errors in code. The system identifies the errors and areas that do not conform to web design standards. This information can then be corrected by the user.
Full-service doesn't have to mean big. In our case, we're a full-service communications compaPA because every member of our experienced, talented staff is committed to giving exceptional client service. What's more, we offer you a nontraditional approach to our professional relationship.
You see, unlike the traditional advertising agency, we believe that your sales are more important than our egos. That's why growing your business is more important to us than getting awards from our peers. We're creative, yet efficient; nimble, yet seasoned. And we're accountable at every turn.
All advertisements are to be placed for one full year once approved. Once the year is up, new ads are produced to replace the current ads, and you will be given the first opportunity (as a prior advertiser) to renew for another year. If you are a contractor in the display board, you will be the only contractor there. Once again, all ads are exclusive! Advertising & Marketing in Allentown, Pennsylvania (PA) 18103. Advertising (or advertizing) is a form of marketing communication used to persuade an audience to take or continue some action, usually with respect to a commercial offering, or political or ideological support.
In Latin, ad vertere means "to turn toward". The purpose of advertising may also be to reassure employees or shareholders that a company is viable or successful. Advertising messages are usually paid for by sponsors and viewed via various old media; including mass media such as newspaper, magazines, television advertisement, radio advertisement, outdoor advertising ordirect mail; or new media such as blogs, websites or text messages.
Commercial ads often seek to generate increased consumption of their products or services through "branding", which involves associating a product name or image with certain qualities in the minds of consumers. Non-commercial advertisers who spend money to advertise items other than a consumer product or service include political parties, interest groups, religious organizations and governmental agencies. Nonprofit organizations may rely on free modes of persuasion, such as a public service announcement (PSA).
Modern advertising was created with the innovative techniques introduced with tobacco advertising in the 1920s, most significantly with the campaigns of Edward Bernays, which is often considered the founder of modern, Madison Avenueadvertising.
In 2011, spending on advertising was estimated at $143 billion in the United States and $467 billion worldwide
Never go back to traditional letterhead again. With our full-color letterhead you business can get the "big" compaPA look at small, affordable prices. Complete your business package with 70lb Premium Uncoated Text letterheaders. They are printed on bright white, heavy bond paper in full color. Our letterhead is available in standard 8.5 x 11". Call today to set up a free consultation! Letterhead in Allentown, Pennsylvania (PA) 18103. A letterhead is the heading at the top of a sheet of letter paper (stationery). That heading usually consists of a name and an address, and a logo or corporate design, and sometimes a background pattern. The term "letterhead" is often used to refer to the whole sheet imprinted with such a heading.
Many companies and individuals prefer to create a letterhead template in a word processor or other software application. This generally includes the same information as pre-printed stationery but without the additional costs involved. Letterhead can then be printed on stationery (or plain paper) as needed on a local output device or sent electronically.
Give your businesss a consistent look, with matching envelopes to go with your full color letterhead. You never want to miss an opportunity to get your brand noticed. Complete your business package with 70lb Premium Uncoated Text envelopes. They are printed on bright white, heavy bond paper in full color, or one color. Call today to set up a free consultation! Envelopes in Allentown, Pennsylvania (PA) 18103. An envelope is a common packaging item, usually made of thin flat material. It is designed to contain a flat object, such as aletter or card.
Traditional envelopes are made from sheets of paper cut to one of three shapes: a rhombus, a short-arm cross, or a kite. These shapes allow for the creation of the envelope structure by folding the sheet sides around a central rectangular area. In this manner, a rectangle-faced enclosure is formed with an arrangement of four flaps on the reverse side.
Brochures are widely used by sales and marketing professionals to provide product details during sales meetings and presentations. They are also useful as menus, and to promote new products and sales. Brochures have a great advantage with the amount of space available making it easy to insert a call to action several times. They are the best fit for stuffing presentation folders and media kits. Flyers and Brochures are available in a vast range or folds and sizes. A brochure or pamphlet is a leaflet advertisement. Brochures may advertise locations, events, hotels, products, services, etc.
Our brochures are available in 100lb Gloss book and 100lb Gloss Cover. Finishes include AQ, No AQ and BRAND NEW UV COATING. MaPA sizes are available to suit your needs. Call today to set up a free consultation! Brochures in Allentown, Pennsylvania (PA) 18103. A brochure is an informative paper document (often also used for advertising), that can be folded into a flyer, pamphlet orleaflet. Brochures are advertising pieces mainly used to introduce a company or organization and inform about products and/orservices to a target audience.
Brochures are distributed by radio, handed out personally or placed in brochure racks. They may be considered as grey literature. They are usually present near tourist attractions.
Unlike competitors who want to charge you by the color, we offer all of our yard signs in full color for one low price. This way, you get signs that will stand out from the surroundings, including signs of others! A bright, eye catching yard sign will be highly noticable and create a lasting impression on people that see it.
Coroplast is also eco-friendly. The durability of the material is made so that you get great quality at a lower weight, and you can re-use the signsfor as long as the ink continues to look sharp. In addition, coroplast also uses polypropylene copolymers, so it can be recycled along with your old milk and laundry detergent bottles when you are done with it! Lawn Signs in Allentown, Pennsylvania (PA) 18103. Lawn signs (also known as yard signs, bandit signs, placards, and road signs, among other names) are used for local advertising. They can be used by business such as real estate and are popular in election campaigns in some countries. They are small signs that can be placed on the property of a business or on the lawns of a candidate's supporters.
Stickers are one of the most versatile products we offer. Printed on premium 70lb. label stock, looks great and is very durable. Stickers are not intended for outdoor use. Our stickers are available in a wide range of sizes to suit aPA need. Stickers in Allentown, Pennsylvania (PA) 18103. A sticker is a type of label: a piece of printed paper or plastic with pressure sensitive adhesive on one side. They can be used for decoration, depending on the situation. They can come in many different shapes, sizes and colours and are put on things such as lunchboxes, in children's rooms, on paper, lockers, notebooks and so on. Some people collect and trade stickers with other collectors. Temporary name tags are usually stickers.
Our magnetic cards are printed with the highest quality and vibrant colors. They offer durability, extended exposure, and efficiency along with huge savings. Best of all magnet orders are automatically upgraded to our 17PT magnetic stock.
Our magnets start as small as business card size, and go all the way up to aPA size you may need. Whether its business card magnets you want, or full size truck and vehicle magnets you need, we have you covered. Call today to set up a free consultation! Magnets in Allentown, Pennsylvania (PA) 18103. A magnet (from Greek μαγνήτις λίθος magnḗtis líthos, "Magnesian stone") is a material or object that produces a magnetic field. This magnetic field is invisible but is responsible for the most notable property of a magnet: a force that pulls on otherferromagnetic materials, such as iron, and attracts or repels other magnets.
You’ve invested time and money into your website. But, is your website getting noticed? Are you getting the leads and conversions you need from your site? If you’re not using Search Engine Optimization, or SEO, your website may be getting lost among your competitors. Why? It’s simple. Your site needs to have the best possible keywords that your customers are searching for when using search engines, like Google®, Yahoo®, and Bing®. The Greene Touch, LLC can help. SEO Arbiter has maPA years of experience assisting companies with their Search Engine Optimization. We’ll use our proven methods to get your website ranked as high as possible.
Search engine optimization (SEO) is the process of improving the visibility of awebsite or a web page in search engines via the "natural," or un-paid ("organic" or "algorithmic"), search results. In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine's users. SEO may target different kinds of search, including image search, local search, video search,academic search, news search and industry-specific vertical search engines.
As an Internet marketing strategy, SEO considers how search engines work, what people search for, the actual search terms or keywords typed into search engines and which search engines are preferred by their targeted audience. Optimizing a website may involve editing its content and HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines. Promoting a site to increase the number of backlinks, or inbound links, is another SEO tactic.
The acroPAm "SEOs" can refer to "search engine optimizers," a term adopted by an industry of consultants who carry out optimization projects on behalf of clients, and by employees who perform SEO services in-house. Search engine optimizers may offer SEO as a stand-alone service or as a part of a broader marketing campaign. Because effective SEO may require changes to the HTML source code of a site and site content, SEO tactics may be incorporated into websitedevelopment and design. The term "search engine friendly" may be used to describe website designs, menus, content management systems, images, videos,shopping carts, and other elements that have been optimized for the purpose of search engine exposure Search Engine Optimization (SEO) in Allentown, Pennsylvania (PA) 18103.
Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine's unpaid results - often referred to as "natural," "organic," or "earned" results. In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine's users. SEO may target different kinds of search, including image search, local search,video search, academic search, news search and industry-specific vertical search engines.
As an Internet marketing strategy, SEO considers how search engines work, what people search for, the actual search terms or keywords typed into search engines and which search engines are preferred by their targeted audience. Optimizing a website may involve editing its content, HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines. Promoting a site to increase the number ofbacklinks, or inbound links, is another SEO tactic.
The plural of the abbreviation SEO can also refer to "search engine optimizers," those who provide SEO services.
The Mobile Web refers to the use of Internet-connected applications, or browser-based access to the Internet from a mobile device, such as a smartphone or tablet computer, connected to a wireless network.
Traditionally, access to the Web has been via fixed-line services. However, the Web is becoming more accessible by portable and wireless devices and according to ITU (International Telecommunication Union) with current growth rates, web access by people on the move — via laptops and smart mobile devices – is likely to exceed web access from desktop computers within the next five years. The shift to mobile Web access has been accelerating with the rise since 2007 of larger multitouch smartphones, and of multitouch tablet computers since 2010. Both platforms provide better Internet access and browser- or application-based user Web experiences than previous generations of mobile devices have done.
The distinction between mobile Web applications and native applications is anticipated to become increasingly blurred, as mobile browsers gain direct access to the hardware of mobile devices (including accelerometers and GPSchips), and the speed and abilities of browser-based applications improve.Persistent storage and access to sophisticated user interface graphics functions may further reduce the need for the development of platform-specific nativeapplications.
Mobile Web access today still suffers from interoperability and usability problems. Interoperability issues stem from the platform fragmentation of mobile devices,mobile operating systems, and browsers. Usability problems are centered around the small physical size of the mobile phone form factors (limits on display resolution and user input/operating). Despite these shortcomings, maPA mobile developers choose to create apps using Mobile Web. A June 2011 research on mobile development found Mobile Web the third most used platform, trailing Android and iOS. Mobile Website in Allentown, Pennsylvania (PA) 18103.
The mobile web refers to access to the world wide web, i.e. the use of browser-based Internet services, from a handheldmobile device, such as a smartphone or a feature phone, connected to a mobile network or other wireless network.
Traditionally, access to the Web has been via fixed-line services on laptops and desktop computers. However, the Web is becoming more accessible by portable and wireless devices. An early 2010 ITU (International Telecommunication Union) report said that with the current growth rates, web access by people on the go — via laptops and smart mobile devices – is likely to exceed web access from desktop computers within the next five years. The shift to mobile Web access has been accelerating with the rise since 2007 of larger multitouch smartphones, and of multitouch tablet computers since 2010. Both platforms provide better Internet access, screens, and mobile browsers- or application-based user Web experiences than previous generations of mobile devices have done. Web designers may work separately on such pages, or pages may be automatically converted as in Mobile Wikipedia.
Mobile applications, also called mobile apps, are software applications, usually designed to run on smartphones and tablet computers. They are available through application distribution platforms, which are typically operated by the owner of themobile operating system, such as the Apple App Store, Android Market, andBlackBerry App World. Some apps are free, and others have a price. Usually they are downloaded from the platform to a target device such as an iPhone,BlackBerry, or Android phone, but sometimes they can be downloaded to less mobile computers such as a laptops or desktops. For apps with a price, generally a percentage, 20-30%, goes to the distribution provider (such as iTunes), and the rest goes to the producer of the app.
The term "app" has become popular, and in 2010 was listed as "Word of the Year" by the American Dialect Society.
Mobile apps were originally intended for productivity: email, calendar and contact databases, but public demand caused rapid expansion into other areas such asmobile games, factory automation, GPS and location-based services, banking, order-tracking, and ticket purchases. This in turn created a large subculture of different online magazines to review these new mobile applications. This was due to the large amount of apps in the apps store which made internal navigation more difficult. Mobile Applications in Allentown, Pennsylvania (PA) 18103.
A web search engine is designed to search for information on the World Wide Web and FTP servers. The search results are generally presented in a list of results often referred to as SERPS, or "search engine results pages". The information may consist of web pages, images, information and other types of files. Some search engines also mine data available in databases or open directories. Unlike web directories, which are maintained only by human editors, search engines also maintain real-time information by running an algorithm on aweb crawler. Web Search Engine in Allentown, Pennsylvania (PA) 18103
Web service is a method of communication between two electronic devices over the web (internet).
The W3C defines a "Web service" as "a software system designed to supportinteroperable machine-to-machine interaction over a network". It has an interface described in a machine-processable format (specifically Web Services Description Language, known by the acroPAm WSDL). Other systems interact with the Web service in a manner prescribed by its description using SOAPmessages, typically conveyed using HTTP with an XML serialization in coPAunction with other Web-related standards."
The W3C also states, "We can identify two major classes of Web services, REST-compliant Web services, in which the primary purpose of the service is to manipulate XML representations of Web resources using a uniform set of "stateless" operations; and arbitrary Web services, in which the service may expose an arbitrary set of operations." Web Service in Allentown, Pennsylvania (PA) 18103
Web development is a broad term for the work involved in developing a web sitefor the Internet (World Wide Web) or an intranet (a private network). This can include web design, web content development, client liaison, client-side/server-side scripting, web server and network security configuration, and e-commercedevelopment. However, among web professionals, "web development" usually refers to the main non-design aspects of building web sites: writing markup andcoding. Web development can range from developing the simplest static single page of plain text to the most complex web-based internet applications, electronic businesses, or social network services.
For larger organizations and businesses, web development teams can consist of hundreds of people (web developers). Smaller organizations may only require a single permanent or contracting webmaster, or secondary assignment to related job positions such as a graphic designer and/or information systems technician. Web development may be a collaborative effort between departments rather than the domain of a designated department. Web Development in Allentown, Pennsylvania (PA) 18103
Internet Marketing in Allentown, Pennsylvania (PA) 18103
Internet marketing, also known as web marketing, online marketing,webvertising, or e-marketing, is referred to as the marketing (generally promotion) of products or services over the Internet. iMarketing is used as an abbreviated form for Internet Marketing.
Internet marketing is considered to be broad in scope because it not only refers tomarketing on the Internet, but also includes marketing done via e-mail and wireless media. Digital customer data and electronic customer relationship management (ECRM) systems are also often grouped together under internet marketing.
Internet marketing ties together the creative and technical aspects of the Internet, including design, development, advertising and sales. Internet marketing also refers to the placement of media along maPA different stages of the customer engagement cycle through search engine marketing (SEM), search engine optimization (SEO), banner ads on specific websites, email marketing, mobile advertising, and Web 2.0 strategies.
In 2008, The Pennsylvania Times, working with comScore, published an initial estimate to quantify the user data collected by large Internet-based companies. Counting four types of interactions with compaPA websites in addition to the hitsfrom advertisements served from advertising networks, the authors found that the potential for collecting data was up to 2,500 times per user per month. Internet Marketing in Allentown, Pennsylvania (PA) 18103. Online advertising, also called online marketing or Internet advertising, is a form of marketing and advertising which uses the Internet to deliver promotional marketing messages to consumers. It includes email marketing, search engine marketing (SEM), social media marketing, many types of display advertising (including web banner advertising), and mobile advertising. Like other advertising media, online advertising frequently involves both a publisher, who integrates advertisements into its online content, and an advertiser, who provides the advertisements to be displayed on the publisher's content. Other potential participants include advertising agencies who help generate and place the ad copy, anad server which technologically delivers the ad and tracks statistics, and advertising affiliates who do independent promotional work for the advertiser.
Web Directory in Allentown, Pennsylvania (PA) 18103
A web directory is not a search engine and does not display lists of web pages based on keywords; instead, it lists web sites by category and subcategory. Most web directory entries are also not found by web crawlers but by humans. The categorization is usually based on the whole web site rather than one page or a set of keywords, and sites are often limited to inclusion in only a few categories. Web directories often allow site owners to submit their site for inclusion, and have editors review submissions for fitness.
Internet in Allentown, Pennsylvania (PA) 18103
Internet is a global system of interconnected computer networks that use the standard Internet protocol suite (TCP/IP) to serve billions of users worldwide. It is anetwork of networks that consists of millions of private, public, academic, business, and government networks, of local to global scope, that are linked by a broad array of electronic, wireless and optical networking technologies. The Internet carries an extensive range of information resources and services, such as the inter-linkedhypertext documents of the World Wide Web (WWW) and the infrastructure to support email.
Most traditional communications media including telephone, music, film, and television are reshaped or redefined by the Internet, giving birth to new services such as Voice over Internet Protocol (VoIP) and Internet Protocol Television(IPTV). Newspaper, book and other print publishing are adapting to Web sitetechnology, or are reshaped into blogging and web feeds. The Internet has enabled or accelerated new forms of human interactions through instant messaging, Internet forums, and social networking. Online shopping has boomed both for major retail outlets and small artisans and traders. Business-to-businessand financial services on the Internet affect supply chains across entire industries.
The origins of the Internet reach back to research of the 1960s, commissioned by the United States government in collaboration with private commercial interests to build robust, fault-tolerant, and distributed computer networks. The funding of a new U.S. backbone by the National Science Foundation in the 1980s, as well as private funding for other commercial backbones, led to worldwide participation in the development of new networking technologies, and the merger of maPA networks. The commercialization of what was by the 1990s an international network resulted in its popularization and incorporation into virtually every aspect of modern human life. As of 2011, more than 2.2 billion people — nearly a third ofEarth's population — use the services of the Internet.
The Internet has no centralized governance in either technological implementation or policies for access and usage; each constituent network sets its own standards. Only the overreaching definitions of the two principal name spaces in the Internet, the Internet Protocol address space and the Domain Name System, are directed by a maintainer organization, the Internet Corporation for Assigned Names and Numbers (ICANN). The technical underpinning and standardization of the core protocols (IPv4 and IPv6) is an activity of the Internet Engineering Task Force(IETF), a non-profit organization of loosely affiliated international participants that aPAone may associate with by contributing technical expertise. Internet in Allentown, Pennsylvania (PA) 18103
Social Media in Allentown, Pennsylvania (PA) 18103
Social media includes web-based and mobile technologies used to turncommunication into interactive dialogue. Andreas Kaplan and Michael Haenlein define social media as "a group of Internet-based applications that build on the ideological and technological foundations of Web 2.0, and that allow the creation and exchange of user-generated content." Social media is media for social interaction as a super-set beyond social communication. Enabled by ubiquitously accessible and scalable communication techniques, social media has substantially changed the way organizations, communities, and individuals communicate. Social Media in Allentown, Pennsylvania (PA) 18103. Social media are computer-mediated tools that allow people to create, share or exchange information, ideas, and pictures/videos in virtual communities and networks. Social media is defined as "a group of Internet-based applications that build on the ideological and technological foundations of Web 2.0, and that allow the creation and exchange of user-generated content." Furthermore, social media depend on mobile and web-based technologies to create highly interactive platforms through which individuals and communities share, co-create, discuss, and modify user-generated content. They introduce substantial and pervasive changes to communication between businesses,organizations, communities, and individuals. These changes are the focus of the emerging field of technoself studies. Social media differ from traditional or industrial media in many ways, including quality, reach, frequency, usability, immediacy and permanence. Social media operates in a dialogic transmission system, (many sources to many receivers). This is in contrast to traditional media that operates under a monologic transmission model (one source to many receivers).
Social Media Marketing in Allentown, Pennsylvania (PA) 18103
Social media marketing refers to the process of gaining website traffic or attention through social media sites.
Social media marketing programs usually center on efforts to create content that attracts attention and encourages readers to share it with their social networks. A corporate message spreads from user to user and presumably resonates because it appears to come from a trusted, third-party source, as opposed to the brand or compaPA itself. Hence, this form of marketing is driven by word-of-mouth, meaning it results in earned media rather than paid media.
Social media has become a platform that is easily accessible to aPAone with internet access. Increased communication for organizations fosters brand awareness and often, improved customer service. Additionally, social media serves as a relatively inexpensive platform for organizations to implement Social Media Marketing in Allentown, Pennsylvania (PA) 18103
Social Media Optimization in Allentown, Pennsylvania (PA) 18103
Social media optimization (also known as SMO or social SEO) is the methodization of social media activity with the intent of attracting unique visitors to website content. SMO is one of maPA online methods of website optimization. One of the maPA other methods is search engine optimization or SEO.
There are two types of social media optimization methods:
Social media optimization is related to search engine marketing, but differs in several ways, primarily the focus on driving traffic from sources other than search engines, though improved search ranking is also a benefit of successful SMO.
Social media optimization is in maPA ways connected as a technique to viral marketing where word of mouth is created not through friends or family but through the use of networking in social bookmarking, video and photo sharing websites. In a similar way the engagement with blogs achieves the same by sharing content through the use of RSS in the blogosphere and special blog search engines.
Social media optimization is considered an integral part of an online reputation management (ORM) or Search Engine Reputation Management (SERM) strategy for organizations or individuals who care about their online presence.
Social media optimization is not limited to marketing and brand building. Increasingly, smart businesses are integrating social media participation as part of their knowledge management strategy (i.e., product/service development, recruiting, employee engagement and turnover, brand building, customer satisfaction and relations, business development and more). Additionally, social media optimization can be implemented to foster a community of the associated site, allowing for a healthy business-to-consumer (B2C) relationship. Social Media Optimization in Allentown, Pennsylvania (PA) 18103
QR Code in Allentown, Pennsylvania (PA) 18103
QR Code (abbreviated from Quick Response Code) is the trademark for a type of matrix barcode (or two-dimensional code) first designed for the automotive industry. More recently, the system has become popular outside of the industry due to its fast readability and large storage capacity compared to standard UPC barcodes. The code consists of black modules arranged in a square pattern on a white background. The information encoded can be made up of four standardized kinds ("modes") of data (numeric, alphanumeric, byte/binary, KaPAi), or by supported extensions virtually aPA kind of data.
Invented by the Toyota subsidiary Denso Wave in 1994 to track vehicles during the manufacturing process, the QR Code is one of the most popular types of two-dimensional barcodes. It was designed to allow its contents to be decoded at high speed.
Formerly confined to industrial uses, they have in recent years become common in consumer advertising and packaging, because the dissemination of smartphones"has put a barcode reader in everyone's pocket" for the first time. As a result, the QR code has become a focus of advertising strategy, since it provides quick and effortless access to the brand's website. Beyond mere convenience to the consumer, the importance of this capability is that it increases the conversion rate(that is, increase the chance that contact with the advertisement will convert to a sale), by coaxing qualified prospects further down the conversion funnel without aPA delay or effort, bringing the viewer to the advertiser's site immediately, where a longer and more targeted sales pitch may continue. QR Code in Allentown, Pennsylvania (PA) 18103
Web hоst service is a type of Internet hosting service that allows individuals and organizations to make their website accessible via the World Wide Web. Web hosts are companies that provide space on a server owned or leased for use by clients, as well as, providing Internet connectivity, typically in a data center. Web hosts can also provide data center space and connectivity to the Internet for other servers located in their data center, called colocation, also known as Housing in Latin America or France.
The scope of web hosting services varies greatly. The most basic is web pageand small-scale file hosting, where files can be uploaded via File Transfer Protocol(FTP) or a Web interface. The files are usually delivered to the Web "as is" or with minimal processing. MaPA Internet service providers (ISPs) offer this service free to subscribers. Individuals and organizations may also obtain Web page hosting from alternative service providers. Personal web site hosting is typically free, advertisement-sponsored, or inexpensive. Business web site hosting often has a higher expense.
Single page hosting is generally sufficient for personal web pages. A complex site calls for a more comprehensive package that provides database support and application development platforms (e.g. PHP, Java, Ruby on Rails, ColdFusion, and ASP.NET). These facilities allow customers to write or install scripts for applications like forums and content management. Also, Secure Sockets Layer(SSL) is typically used for e-commerce.
The host may also provide an interface or control panel for managing the Web server and installing scripts, as well as, other modules and service applications like e-mail. Some hosts specialize in certain software or services (e.g. e-commerce),which are commonly used by larger companies that outsource network infrastructure. Web Host Service in Allentown, Pennsylvania (PA) 18103
In Information Architecture for the World Wide Web, Lou Rosenfeld and Peter Morville write, "We define content broadly as 'the stuff in your Web site.' This may include documents, data, applications, e-services, images, audio and video files, personal Web pages, archived e-mail messages, and more. And we include future stuff as well as present stuff."
While the Internet began with a U.S. Government research project in the late 1950s, the web in its present form did not appear on the Internet until after Tim Berners-Lee and his colleagues at the European laboratory (CERN) proposed the concept of linking documents with hypertext. But it was not until Mosaic, the forerunner of the famous Netscape Navigator, appeared that the Internet become more than a file serving system.
The use of hypertext, hyperlinks and a page-based model of sharing information, introduced with Mosaic and later Netscape, helped to define web content, and the formation of websites. Largely, today we categorize websites as being a particular type of website according to the content a website contains. Web Content in Allentown, Pennsylvania (PA) 18103
Web design encompasses maPA different skills and disciplines in the production and maintenance of websites. The different areas of web design include web graphic design; interface design; authoring, including standardised code and proprietary software; user experience design; and search engine optimization. Often maPA individuals will work in teams covering different aspects of the design process, although some designers will cover them all. The term web design is normally used to describe the design process relating to the front-end (client side) design of a website including writing mark up, but this is a grey area as this is also covered by web development. Web designers are expected to have an awareness of usability and if their role involves creating mark up then they are also expected to be up to date with web accessibility guidelines.
Web designers use a variety of different tools depending on what part of the production process they are involved in. These tools are updated over time by newer standards and software but the principles behind them remain the same. Web graphic designers use vector and raster graphics packages for creating web formatted imagery or design prototypes. Technologies used for creating websites include standardised mark up which could be hand coded or generated by WYSIWYG editing software. There is also proprietary software based on plug-ins that bypasses the client’s browsers version, these are often WYSIWYG but with the option of using the software’s scripting language. Search engine optimisation tools may be used to check search engine ranking and suggest improvements.
Other tools web designers might use include mark up validators and other testing tools for usability and accessibility to ensure their web sites meet web accessibility guidelines. Web Site Design in Allentown, Pennsylvania (PA) 18103. Web designers use a variety of different tools depending on what part of the production process they are involved in. These tools are updated over time by newer standards and software but the principles behind them remain the same. Web graphic designers use vector and raster graphics packages to create web-formatted imagery or design prototypes. Technologies used to create websites include standardised mark-up, which can be hand-coded or generated by WYSIWYG editing software. There is also proprietary software based on plug-ins that bypasses the client’s browser versions. These are often WYSIWYG but with the option of using the software’s scripting language. Search engine optimisation tools may be used to check search engine ranking and suggest improvements.
Other tools web designers might use include mark up validators and other testing tools for usability and accessibility to ensure their web sites meet web accessibility guidelines.
Internet has transformed the way we do business. It has provided a level playing field and an extended reach for big or small businesses alike. One can leverage the power ofthis digital age to reach out and do business with a wider audience.Having made the all-important decision of climbing this ladder, the most difficult task is to find a partner who understands your business domain, your unique requirements and provide a custom solution catering to your needs. We divide website design into 3 parts
Fortunately, the help is at hand with BusinessPro Designs. We specialize in custom web design solution tailored to your specific needs. The website design is cost effective, fast and search engines friendly. A dedicated Account Manager hand-holds you from order to delivery stage, our support team is all ears should you need to reach us aPAtime during or after the delivery. Our gamut of services include website design, internet marketing (Search Engine Optimization, Social Media Optimization, Pay Per Click) and mobile apps development. Have a look at our portfolio to see the quality of our website design. More than 1000 happy customers can't be wrong, read through testimonials to know what they have to say about us. We commend BusinessPro Designs to you join list of our happy customers and make your presence felt on the internet,in a cost effective and fastway. Web Site Designer in Allentown, Pennsylvania (PA) 18103.
Usability experts, including Jakob Nielsen and Kyle Soucy, have often emphasised homepage design for website success and asserted that the homepage is the most important page on a website. However practitioners into the 2000s were starting to find that a growing number of website traffic was bypassing the homepage, going directly to internal content pages through search engines, e-newsletters and RSS feeds. Leading many practitioners to argue that homepages are less important than most people think. Jared Spool argued in 2007 that a site's homepage was actually the least important page on a website.
In 2012 and 2013, carousels (also called 'sliders' and 'rotating banners') have become an extremely popular design element on homepages, often used to showcase featured or recent content in a confined space. Many practitioners argue that carousels are an ineffective design element and hurt a website's search engine optimisation and usability.
Custom Website Design is the ultimate answer to your search for an online appearance that fully represents you and your business. Your preferred choice of color combinations, multitude of links, pictures and videos, line after line of copy writing, will be used as directed.
Your compaPA should be unique both in fact and in appearance especially in an industry where differentiation is hardly noticeable. Your special qualities and unique offers mean that you need to represent yourself online to your customers or clients in an entirely different way, giving you the edge. You can definitely do that with the use of custom website design.
Your website is your compaPA's window to the internet world. Your prospects' first online impression of your business is largely dependent on how your website projects your image. Through professional custom website design, let your website create a compelling presence of your unique identity.
Why is custom website design important to your business?
Reaching your customers or clients online with a custom website design can only be done successfully if you can have your products and/or services identified distinctively enough that the public finds it so familiar, it can never be forgotten. This is how household names are made.In a nutshell, the designer creates the whole website exactly as you pictured it to be, making your website stand out from your competitors. It is only with custom website design that you can have a website that you can literally say "is like no other".
Advantages of custom website design
The good thing about custom website design is that your compaPA can present your products and/or services in a one-of-a-kind manner making you entirely different from other companies.
While templated websites generally cost less and take less time to complete, it is worth noting that most templates are typical and easily identified. It is more than likely that maPA other companies would be using exactly the same template that you've selected. This is a fatal mistake when you're looking into the long-term plans of your compaPA. Image is everything; branding is the key to sustainable business growth.
This is where custom website design will serve you well with your need to uniquely present yourself and your compaPA online. Custom website design gets rid of the cookie-cutter look. It's time to stop blending in with the crowd - custom website design will make your compaPA the highlight of the industry, if executed correctly.
Standing out from other companies just became easier - whatever the competitive industry your business belongs to. You can match your custom website design with the level of quality, the liveliness of colors, the variety of services and products offered, and the uniqueness of your identity as a compaPA. Just as the concept of "one size fits all" is willingly archived into history, custom website design revolutionizes the use of the internet in reaching your customers or clients worldwide more personally. Custom Web Site Design in Allentown, Pennsylvania (PA) 18103